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Facebook Apostles 2013: Updated Music Video Coming August 15

FBA 2013

MESSAGE OF HIS HOLINESS POPE BENEDICT XVI FOR THE 47th WORLD COMMUNICATIONS DAY

Pope Benedict XVI

 

MESSAGE OF HIS HOLINESS
POPE BENEDICT XVI
FOR THE 47th WORLD COMMUNICTIONS DAY

 

 

 

“Social Networks: portals of truth and faith; new spaces for evangelization.”

[Sunday, 12 May 2013] 

 Dear Brothers and Sisters,

As the 2013 World Communications Day draws near, I would like to offer you some reflections on an increasingly important reality regarding the way in which people today communicate among themselves. I wish to consider the development of digital social networks which are helping to create a new “agora”, an open public square in which people share ideas, information and opinions, and in which new relationships and forms of community can come into being.

These spaces, when engaged in a wise and balanced way, help to foster forms of dialogue and debate which, if conducted respectfully and with concern for privacy, responsibility and truthfulness, can reinforce the bonds of unity between individuals and effectively promote the harmony of the human family. The exchange of information can become true communication, links ripen into friendships, and connections facilitate communion. If the networks are called to realize this great potential, the people involved in them must make an effort to be authentic since, in these spaces, it is not only ideas and information that are shared, but ultimately our very selves.

The development of social networks calls for commitment: people are engaged in building relationships and making friends, in looking for answers to their questions and being entertained, but also in finding intellectual stimulation and sharing knowledge and know-how. The networks are increasingly becoming part of the very fabric of society, inasmuch as they bring people together on the basis of these fundamental needs. Social networks are thus nourished by aspirations rooted in the human heart.

The culture of social networks and the changes in the means and styles of communication pose demanding challenges to those who want to speak about truth and values. Often, as is also the case with other means of social communication, the significance and effectiveness of the various forms of expression appear to be determined more by their popularity than by their intrinsic importance and value. Popularity, for its part, is often linked to celebrity or to strategies of persuasion rather than to the logic of argumentation. At times the gentle voice of reason can be overwhelmed by the din of excessive information and it fails to attract attention which is given instead to those who express themselves in a more persuasive manner. The social media thus need the commitment of all who are conscious of the value of dialogue, reasoned debate and logical argumentation; of people who strive to cultivate forms of discourse and expression which appeal to the noblest aspirations of those engaged in the communication process. Dialogue and debate can also flourish and grow when we converse with and take seriously people whose ideas are different from our own. “Given the reality of cultural diversity, people need not only to accept the existence of the culture of others, but also to aspire to be enriched by it and to offer to it whatever they possess that is good, true and beautiful” (Address at the Meeting with the World of Culture, Bélem, Lisbon, 12 May 2010).

The challenge facing social networks is how to be truly inclusive: thus they will benefit from the full participation of believers who desire to share the message of Jesus and the values of human dignity which his teaching promotes. Believers are increasingly aware that, unless the Good News is made known also in the digital world, it may be absent in the experience of many people for whom this existential space is important. The digital environment is not a parallel or purely virtual world, but is part of the daily experience of many people, especially the young. Social networks are the result of human interaction, but for their part they also reshape the dynamics of communication which builds relationships: a considered understanding of this environment is therefore the prerequisite for a significant presence there.

The ability to employ the new languages is required, not just to keep up with the times, but precisely in order to enable the infinite richness of the Gospel to find forms of expression capable of reaching the minds and hearts of all. In the digital environment the written word is often accompanied by images and sounds. Effective communication, as in the parables of Jesus, must involve the imagination and the affectivity of those we wish to invite to an encounter with the mystery of God’s love. Besides, we know that Christian tradition has always been rich in signs and symbols: I think for example of the Cross, icons, images of the Virgin Mary, Christmas cribs, stained-glass windows and pictures in our churches. A significant part of mankind’s artistic heritage has been created by artists and musicians who sought to express the truths of the faith. Continue reading

FACEBOOKAPOSTLES.ORG: Our First Year Review

 

FACEBOOKAPOSTLES.ORG:  Our First Year Review

Here’s an excerpt:

600 people reached the top of Mt. Everest in 2012. This blog got about 7,700 views in 2012. If every person who reached the top of Mt. Everest viewed this blog, it would have taken 13 years to get that many views.

Click here to see the complete report.

Mission Accomplished: Facebook Apostles Fan Base Tops 10,000 Fans

 

Facebook Apostles has a presence on most all social media systems.  Find us on Youtube “Facebook Apostles”, Twitter “@FBApostles”, WWW at “FacebookApostles.org”, and LinkedIn Group “Facebook Apostles.”

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Facebook to charge users to ‘promote’ posts to friends by Jeremy A. Kaplan

 

Facebook to charge users to ‘promote’ posts to friends

By

Published October 04, 2012

FoxNews.com

  • facebook-users-cash.jpg
    Mashable.com
     
  • Facebook promoted posts.jpg

    Oct. 4, 2012: Facebook announced an expansion to its “Promoted Posts” program on Wednesday; the site will now let individual users promote stories to their friends. (Facebook)

Facebook wants you to advertise … to your friends.

The world’s largest social network, which announced Thursday that it has crossed the billion-user mark, has struggled to make money from its enormous pool of users. The solution: Turning individual users into advertisers.

“I thought it was a joke at first, to be honest,” explained Cameron Yuill, founder of digital media technology company AdGent. “Now they’re going to charge me $7 to tell my friends something?”

Facebook announced Wednesday that Joe Sixpack will soon be able to ensure that you’re reading his messages, thanks to an expansion of the Promoted Posts program, which lets businesses pay anywhere from a few dollars to a few thousand to ensure that hundreds of thousands of Facebookers see your posts.

“As part of a test starting today, people in the U.S. can promote personal posts to their friends on Facebook,” explained Abhishek Doshi, a software engineer, on Facebook’s website. “When you promote a post — whether it’s wedding photos, a garage sale, or big news — you bump it higher in news feed so your friends and subscribers are more likely to notice it.”

‘[It’s] a new low in the network’s accelerating user experience implosion.’

– Mashable writer Matt Silverman

Some tech experts expressed dismay at the idea, fearing an explosion of unwanted content “pinned” to the top of your Facebook page. Others accused Facebook of taking advantage of a situation that it created.

“[This is] a new low in the network’s accelerating user experience implosion,” wrote Matt Silverman on Mashable. He argued that the algorithm that determines which posts show up at the top of your page also determines which posts rarely make it up there — and the social networking giant is now abusing the algorithm it created, something economists term “artificial scarcity.”

“Essentially, the network is ‘hiding’ your updates from friends, and then turning around to say, ‘Hey, if you want friends to see your updates, you could pay us!’”

“Facebook is rigging the game,” he added.

Other experts said the “big change” was anything but new. Social media sites have been putting your friends to work for years, explained Ross Rubin, principal analyst at Reticle Research.

“The idea of companies deriving revenue by capitalizing on consumers marketing to other friends is nothing new,” Rubin told FoxNews.com. “There’s certainly some risk of members finding promoted posts annoying, but it merely ups the ante for people to think more about how they share,” he said.

Promoted Posts might be the company’s best bet to change the trajectory of its stock, said Yuill. The price of FB sank from an IPO high of $38 to as little as $19; it was trading on Thursday for just under $22.

“This is a simple idea that’s going to be wildly successful,” he told FoxNews.com. “Someone has to pay for the free stuff out there, and if the advertisers aren’t it’s going to be users.”

Facebook said initial testing for the service occurred in New Zealand. Yuill, who is himself from Australia, noted that the choice of venue was an interesting one.

“New Zealand is notoriously tight fisted. If you can get the Kiwis to pay for it, the rest of the world will too!”

What you get for your money remains to be seen, however. Chris Dessi, a social media expert and CEO of Silverback Social, said one recent experiment with promoted posts was far from successful. Sure, it resulted in tremendous traffic — from Indonesia.

“Why would Facebook promote my post to people in Indonesia?,” he wrote on Social Media Today.

“Looking at my demographics today I can see that Indonesia is in fact, the second most popular country to have liked my page after the USA — but did they like the page organically or while I was paying Facebook for advertising to grow my Facebook page likes?”

A Facebook spokeswoman told FoxNews.com Dessi’s experience was with Promoted Posts for businesses — a different software product from the company with a different goal: Likes, rather than eyeballs. For an individual promoting a post on a room for rent or other matter, the goal is to ensure a wider audience.

But how much will these customers be willing to spend to promote that fun run or charity ball? The company did not say how much Promoted Posts for induviduals will cost, but the $7 figure being tossed around may cross the line for some, Yuill noted.

“That’s a lot of money to pay to tell your friends something.”

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Read more: http://www.foxnews.com/tech/2012/10/04/facebook-to-charge-users-to-promote-posts-to-friends/?intcmp=features#ixzz28U7VXwfQ

POPE BENEDICT XVI: Truth, Proclamation and Authenticity of Life in the Digital Age

Facebook Apostles’ Presentation Video

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